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Why customer reviews are an essential feature for e-Commerce
Online retailers are divided in their opinions of customer reviews. There are those who have yet to add this feature to their site, fearing a flurry of negative reviews that will put other customers off buying the product or service in question. Customer reviews however should be viewed as an essential part of e-commerce if […]
3 key elements to successful ecommerce
You’ll be hard pressed to find a brick-and-mortar retailer nowadays who doesn’t also have a website, even if it’s just a brochure site designed to bring footfall to their business. However, it’s the ecommerce store that’s king – thanks to the Internet, local businesses are discovering they can attract customers from all over the world, […]