SPORTSDNA appoint immaculate –

Immaculate were appointed to assist SPORTSDNA to develop brand identity and communications collateral to launch and position their new business venture.

Katie Baggott, Client Services at immaculate comments:

‘Creating a brand for a new product within a newly created market sector is always challenging. We explored the USP’s of the offer was and how they aligned with the potential audience – then exploited the business name to deliver key messages that would resonate and stimulate actions.‘

Part of IFM Sports Marketing Surveys, SPORTSDNA deliver regularly updated insight on how fans consume sports and their opinions of events and sponsorship in key markets around the world.

Providing full service capabilities including media analysis, market research and consultancy – IFM Sports Marketing Surveys are pioneers in sports marketing and sponsorship research as the first entrants to the marketplace in 1984. Part of RSMG Insights since March 2012, IFM Sports Marketing Surveys have a global network of more than 1,200 employees in 20 international offices worldwide and are currently working with clients in over 170 countries.

New brand identity, website & support collateral


Val Benyon, Marketing Manager at IFM Sports Marketing Surveys comments:

‘It’s been a real pleasure working with the team at immaculate. Great to find a group of people with the creativity, passion and drive (and sense of humour!) needed to make a real success of our projects on time and within budget!.’

To find out more please get in touch with immaculate

The Old Post House

Heath Road


Surrey KT13 8TS

United Kingdom | +44 (0) 1932 268 899